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Deliverable #1: Research Brief Qualitative and Quantitative Marketing assignment

Research Brief sections on eBay : See formatting  examples uploaded of Research Brief, explained in module recording and module PPT.  

Background and Brief History

Research Objectives – 5 good ones

Methodology / Study Design

Target Markets (Geography)

Target Participants – Screening Criteria

Specific Deliverable 

From slide 35 on power point is about this 

 Fall 2022 ADV 6805 GSC Online – Module 2 Research Brief and Design – YouTube 

From 1:10 is about this ^


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